Web Campaigning

Autor: Kirsten A. Foot
Publisher: Mit Press
ISBN: 9780262062589
File Size: 73,34 MB
Format: PDF
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The evolution of electoral politics on the Web, based on extensive analysis of hundreds of campaign sites produced by candidates in U.S. elections in 2000, 2002, and 2004; a practice-based theory approach to understanding the relationship between the Web and electoral politics.

Presidential Campaigning In The Internet Age

Autor: Jennifer Stromer-Galley
Publisher: Oxford University Press
ISBN: 0199731934
File Size: 49,16 MB
Format: PDF, ePub
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Presidential Campaigning in the Internet Age challenges popular claims about the democratizing effect of Digital Communication Technologies (DCTs).

Understanding The Internet

Autor: Bridgette Wessels
Publisher: Macmillan International Higher Education
ISBN: 1137070269
File Size: 60,57 MB
Format: PDF, Kindle
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The Internet is an everyday part of our contemporary lives. This book explores how it is shaped and embedded within society, fostering new social worlds and ways of talking. Using a wide range of examples to examine economic, political and cultural issues, this book is crucial reading for all those studying society, media and technology.

Digitally Enabled Social Change

Autor: Jennifer Earl
Publisher: MIT Press
ISBN: 0262294680
File Size: 79,63 MB
Format: PDF, Kindle
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Much attention has been paid in recent years to the emergence of "Internet activism," but scholars and pundits disagree about whether online political activity is different in kind from more traditional forms of activism. Does the global reach and blazing speed of the Internet affect the essential character or dynamics of online political protest? In Digitally Enabled Social Change, Jennifer Earl and Katrina Kimport examine key characteristics of web activism and investigate their impacts on organizing and participation.Earl and Kimport argue that the web offers two key affordances relevant to activism: sharply reduced costs for creating, organizing, and participating in protest; and the decreased need for activists to be physically together in order to act together. Drawing on evidence from samples of online petitions, boycotts, and letter-writing and e-mailing campaigns, Earl and Kimport show that the more these affordances are leveraged, the more transformative the changes to organizing and participating in protest.

Acting With Technology

Autor: Victor Kaptelinin
Publisher: MIT Press
ISBN: 0262263424
File Size: 44,89 MB
Format: PDF, Mobi
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Activity theory holds that the human mind is the product of our interaction with people and artifacts in the context of everyday activity. Acting with Technology makes the case for activity theory as a basis for understanding our relationship with technology. Victor Kaptelinin and Bonnie Nardi describe activity theory's principles, history, relationship to other theoretical approaches, and application to the analysis and design of technologies. The book provides the first systematic entry-level introduction to the major principles of activity theory. It describes the accumulating body of work in interaction design informed by activity theory, drawing on work from an international community of scholars and designers. Kaptelinin and Nardi examine the notion of the object of activity, describe its use in an empirical study, and discuss key debates in the development of activity theory. Finally, they outline current and future issues in activity theory, providing a comparative analysis of the theory and its leading theoretical competitors within interaction design: distributed cognition, actor-network theory, and phenomenologically inspired approaches.

The Internet And National Elections

Autor: Randolph Kluver
Publisher: Routledge
ISBN: 1134114621
File Size: 22,93 MB
Format: PDF
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This volume provides a comparative analysis of the use of the World Wide Web in countries around the world for political campaign purposes. Drawing upon a common conceptual framework - the ‘Web sphere,’ and a shared methodological approach called Web feature analysis - in order to examine how the Internet is used by a variety of political actors during periods of electoral activity. Research teams around the world conducted analyses in technologically advanced nations, as well as those with low Internet diffusion, and a variety of countries in the middle range of network penetration, and from a variety of political and cultural contexts. The book represents an important contribution towards gaining a cross-national understanding of the current and emerging impacts of the Internet on political practice. To that end, the contributors collect and analyze data related to the structure for political action and information provision. They examine twelve types of political actors engaged in elections, including candidates, parties, non-governmental organizations, government, media and individual citizens. Exploring the complex dynamics between politics, culture, and information technology at both the national and global levels, The Internet and National Elections will be of interest to students and researchers of political science, communication studies, international relations, media and Internet studies.

Taking Our Country Back

Autor: Daniel Kreiss
Publisher: Oxford University Press
ISBN: 0199936781
File Size: 34,42 MB
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Taking Our Country Back presents the previously untold history of the uptake of new media in Democratic electoral campaigning over the last decade. Drawing on open-ended interviews with more than fifty political staffers, fieldwork during the 2008 primaries and general election, and archival research, Daniel Kreiss shows how a group of young, technically-skilled internet staffers came together on the Howard Dean campaign and created a series of innovations in organization, tools, and practice that have changed the campaign game. After the election, these individuals founded an array of consulting firms and training organizations and staffed prominent Democratic campaigns. In the process, they carried their innovations across Democratic politics and contributed to a number of electoral victories, including Barack Obama's historic bid for the presidency. In revealing this history, the book provides a rich empirical look at the communication tools, practices, and infrastructure that shape contemporary online campaigning. Through a detailed history of new media and political campaigning, Taking Our Country Back contributes to an interdisciplinary body of scholarship from communication, sociology, and political science. The book theorizes processes of innovation in online electoral politics and gives readers a new understanding of how the internet and its use by the Dean campaign have fundamentally changed the field of political campaigning. Kreiss shows how these innovations, exemplified by the Dean and Obama campaigns, were the product of the movement of staffers between industries and within organizational structures. Such movement provided a space for technical development and incentives for experimentation. Taking Our Country Back is a serious and vital analysis, both on-the-ground and theoretical, of how a small group of internet staffers transformed what campaigning means today and how cultural work mobilizes and motivates supporters to participate in collective action.

Invisible Users

Autor: Jenna Burrell
Publisher: MIT Press
ISBN: 0262300680
File Size: 25,13 MB
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The urban youth frequenting the Internet cafés of Accra, Ghana, who are decidedly not members of their country's elite, use the Internet largely as a way to orchestrate encounters across distance and amass foreign ties--activities once limited to the wealthy, university-educated classes. The Internet, accessed on second-hand computers (castoffs from the United States and Europe), has become for these youths a means of enacting a more cosmopolitan self. In Invisible Users, Jenna Burrell offers a richly observed account of how these Internet enthusiasts have adopted, and adapted to their own priorities, a technological system that was not designed with them in mind. Burrell describes the material space of the urban Internet café and the virtual space of push and pull between young Ghanaians and the foreigners they encounter online; the region's famous 419 scam strategies and the rumors of "big gains" that fuel them; the influential role of churches and theories about how the supernatural operates through the network; and development rhetoric about digital technologies and the future viability of African Internet cafés in the region. Burrell, integrating concepts from science and technology studies and African studies with empirical findings from her own field work in Ghana, captures the interpretive flexibility of technology by users in the margins but also highlights how their invisibility puts limits on their full inclusion into a global network society.

Prototype Politics

Autor: Daniel Kreiss
Publisher: Oxford University Press
ISBN: 0199350272
File Size: 46,12 MB
Format: PDF, ePub
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Given the advanced state of digital technology and social media, one would think that the Democratic and Republican Parties would be reasonably well-matched in terms of their technology uptake and sophistication. But as past presidential campaigns have shown, this is not the case. So what explains this odd disparity? Political scientists have shown that Republicans effectively used the strategy of party building and networking to gain campaign and electoral advantage throughout the twentieth century. In Prototype Politics, Daniel Kreiss argues that contemporary campaigning has entered a new technology-intensive era that the Democratic Party has engaged to not only gain traction against the Republicans, but to shape the new electoral context and define what electoral participation means in the twenty-first century. Prototype Politics provides an analytical framework for understanding why and how campaigns are newly "technology-intensive," and why digital media, data, and analytics are at the forefront of contemporary electoral dynamics. The book discusses the importance of infrastructure, the contexts within which technological innovation happens, and how the collective making of prototypes shapes parties and their technological futures. Drawing on an analysis of the careers of 629 presidential campaign staffers from 2004-2012, as well as interviews with party elites on both sides of the aisle, Prototype Politics details how and why the Democrats invested more in technology, were able to attract staffers with specialized expertise to work in electoral politics, and founded an array of firms to diffuse technological innovations down ballot and across election cycles. Taken together, this book shows how the differences between the major party campaigns on display in 2012 were shaped by their institutional histories since 2004, as well as that of their extended network of allied organizations. In the process, this book argues that scholars need to understand how technological development around politics happens in time and how the dynamics on display during presidential cycles are the outcome of longer processes.

Political Campaigning In The Information Age

Autor: Solo, Ashu M. G.
Publisher: IGI Global
ISBN: 1466660635
File Size: 57,64 MB
Format: PDF
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Technology and the Internet especially have brought on major changes to politics and are playing an increasingly important role in political campaigns, communications, and messaging. Political Campaigning in the Information Age increases our understanding of aspects and methods for political campaigning, messaging, and communications in the information age. Each chapter analyzes political campaigning, its methods, the effectiveness of these methods, and tools for analyzing these methods. This book will aid political operatives in increasing the effectiveness of political campaigns and communications and will be of use to researchers, political campaign staff, politicians and their staff, political and public policy analysts, political scientists, engineers, computer scientists, journalists, academicians, students, and professionals.